Chelsea don’t have any scarcity of movie star supporters – from family British stars Jeremy Clarkson and Damon Albarn to Hollywood royalty Michael Caine and Will Ferrell. However in at this time’s international highlight, no fan shines brighter than Canadian rap icon Drake.
Now, the Grammy Award-winning star is taking his love for the Blues to the following degree with the launch of the ‘OVO x Chelsea’ assortment – a 16-piece streetwear vary mixing the essence of Drake’s OVO Sound label with Chelsea’s West London edge.
The gathering includes a lineup of tops, hats, and legwear, merging each manufacturers’ visible identities in contemporary, fashion-forward designs.
Main the drop is the OVO x Chelsea Varsity Jacket – crafted in Canada from premium wool, leather-based, and combined materials, full with embroidered patches throughout the chest and again.
Additionally included are the Owl T-shirt and Runner T-shirt, accessible in quite a lot of colourways for a cleaner, on a regular basis look, whereas a Lengthy Sleeve T-shirt celebrates the transatlantic reference to the quantity six – a nod to each Toronto’s nickname and Chelsea’s SW6 postcode.
Different highlights embrace a Rugby Shirt that includes a standard white collar and cotton physique in black or blue, and a Hoodie that places a contemporary spin on the Chelsea and OVO logos. The Monitor Jacket and Monitor Pants are available black or white with blue detailing – as a result of, in fact, blue is the color.
The drop is fronted by none aside from Central Cee, one other Chelsea devotee and the UK rap famous person who famously teamed up with Drake on the 2023 chart-topping “On the Radar Freestyle.” The marketing campaign – led by the slogan “Two Cities, One Heartbeat” – sees Central Cee and his crew showcasing the vary in a slick, city-spanning launch video.
The ‘OVO x Chelsea’ assortment is accessible now by way of the official Chelsea on-line retailer and the Megastore at Stamford Bridge. Choose colourways are unique to on-line purchases. The Varsity Jacket is accessible for pre-order and can start transport in mid-August.
Whether or not you rep The Six, SW6, or each – this collab is greater than merch, it’s a press release.
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